Have you ever been so fascinated by a beer coaster that you’ve taken
it home?

The other day, my boyfriend and I went out to eat at a Pittsburg, KS bar and grill. Before the waitress placed the beer he had ordered on the table, she left a unique coaster in front of him. After taking a drink, he passed the coaster over to me and wanted to know what size ring I wear.

Taking a good look at the hole-y, orange coaster, I suddenly got it. It was an advertisement for Comeau Jewelry of Pittsburg and Joplin. The coaster was unlike any I’ve seen before. I was completely mesmerized by the 11 different sized holes, each with a different number above it just like a ring-sizing finger gauge. The multi-purpose coaster reads: “Come on, he’s not a mind reader. Let him know your ring size and leave the rest to us.” Genius! Once I knew what he had given me, the urge to try it on
was irresistible.

The coaster was so compelling, I even took it with me so I could show my friends. Placing this non-traditional ad in a local restaurant and bar was brilliant. It quickly grabbed my attention and its shelf life lasted longer than the beer. Through unique placement and design, Comeau Jewelry has taken their advertising to a new level.

How many times have you been impressed by an advertisement and had to take it and show someone?